01
Content that's built to be watched
We script, frame, and produce content in your voice and your niche — hooks that hold, stories that land. You bring the footage or the face; we bring the craft.
A social-media growth studio
We run your channels like a studio. You watch the results live.
Premium video, produced and posted for you — plus the customers, bookings, and reviews behind it, all in one login. Run by a real operator, with your dashboard open any time.
Founding pricing — the first ten clients lock their plan's rate for life. Need something custom? Private is by application.
Not ready yet? Get your free Reel Report Card — grade your content in 60 seconds, no signup.
Content
Premium Editing
Daily Posting
Your CRM
Booking
Reviews
Your Live Dashboard
No. 01
What We Do
Everything a channel needs — under one roof, every day.
Not a tool you operate. A studio that operates for you.
02
Premium editing
The edit is the difference between scrolled-past and saved. Cuts on the beat, motion that means something, captions that read clean — edited to the standard of a brand film.
03
Recreation engine — your assets, proven formats
We look at the formats already working in your niche, then rebuild that proven structure on your clips, your listings, your story. You get structure that performs, not guesses.
04
Daily posting & growth strategy
Consistency is the algorithm's price of entry, and humans can't hold the line forever. We post on cadence, read the data, and steer the strategy week over week — relentlessly, not occasionally.
05
Owned-audience funnels THE STUDIO
Reach is rented; an email list is owned. On The Studio, we build the bridge — a lead magnet that earns the follow, captures the email, and opens the door to your offer — so growth becomes revenue, not just numbers.
06
Your live performance dashboard
A private dashboard for your channels — reach, growth, and what's working — refreshable any time. No waiting for a monthly report. The studio runs in the open.
No. 02
The Front Office
Not just your content — your whole front office, in one login.
Most studios hand you videos and walk away. We run the machine behind the videos too — the customers, the calendar, the invoices, the reviews, the numbers. One place, one flat price, no extra tools to buy.
Content, produced & posted for you
Premium reels built from your footage, captioned and voiced, queued daily. You approve each one — nothing goes live without your yes.
- Approve-before-post
- Your voice, cloned
- Scheduled automatically
Every lead, in one pipeline
New enquiries land in your CRM automatically — from your bio link, your booking page, your forms. See who's new, who's booked, who to follow up.
- Auto-captured leads
- Stages & follow-up
- One customer record
A calendar that fills itself
Customers pick a time from your booking page; it drops straight into your calendar and your CRM. Reminders go out so they show up.
- Self-serve booking
- Reminders
- Syncs to your CRM
Estimate, invoice, sent
Send a branded estimate, turn it into an invoice, and share the link — all in a few clicks. Less back-and-forth, faster to done.
- Branded estimates
- One-click invoice
- Send-ready link
Turn happy jobs into five-star reviews
When you win a job, we hand you a ready-to-send review request — personalized to that customer, with your Google link built in. You send it in a tap.
- Ready-to-send requests
- Your Google link built in
- One tap to send
What's actually working — in the open
Your private dashboard shows real reach, new leads, and what the studio did this week. No monthly-report black box. Open it any time.
- Live, not monthly
- Real numbers only
- The one next move
Included across your plan — not six subscriptions stitched together. See what's in each tier →
No. 03
How It Works
Four steps. Then the studio runs.
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Step 1
Pick your plan
Choose The Channel or The Studio and you're moving in minutes (Private is by application). In your dashboard you add a few clips, a short voice sample and your brand — that's the setup, and we connect your channel with you.
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Step 2
You upload a few phone clips
Film simple clips on your phone, minutes a day, and drop them in your dashboard — your work, your space, or just you talking. Prefer not to be on camera? Send one short voice sample and we clone your voice — the AI then narrates every reel in your own voice. Uploading your clips is your only job.
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Step 3
The machine runs your channels
Content, premium edits, and posting on your cadence — produced and queued daily; you approve, or turn on auto-post (Studio). A set number of fresh-angle reels from your own clips each month, by plan. The Studio adds owned-audience funnels on top. A real operator owns the strategy; the studio behind them does the volume no team could.
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Step 4
Watch it work, live
Open your dashboard whenever you want. Watch reach and growth move. We review, refine, and push the next gear — together.
No. 04
The Moat
Why this can't be matched by a freelancer — or a cheaper tool.
Volume + consistency, without fatigue
A human team burns out, takes weekends, misses days. The studio doesn't. The single biggest lever in social — showing up every day at quality — is the one we never drop.
A premium craft bar we bring to every edit
Most accounts are inconsistent: one great post, then ten forgettable ones. We hold the brand-film standard on everything, so your feed builds authority instead of noise.
A recreation engine, not a guessing game
We don't ask the algorithm to gamble. We rebuild formats already proven in your niche with your own assets — craft applied to evidence.
Owned-audience funnels, not just vanity reach
Anyone can chase views. On The Studio, we turn attention into an email list and an offer — the part most "content" services quietly skip.
Built for you
Your channels, open in front of you. Any time.
Most agencies hand you a polished slide deck once a month. We hand you the keys. Every McLaren Visuals client gets a private, always-live dashboard for their channels — reach, growth, and what's actually performing — that you can refresh whenever you want. No black box. No waiting. The work is visible because we have nothing to hide behind.
Premium tiers go deeper: more channels, richer breakdowns, format-level performance, and the weekly reports that turn the numbers into the next move.
Reach · 30 days
Your reach, live
growth shown live
Followers
Your followers, live
tracked daily
Top-performing posts
- 01—saved
- 02—shared
- 03—reach
No. 05
The Standard
Craft is the only claim we make.
Every agency talks results. We'd rather be measured — against a standard you can check on every single post we ship.
I
The first second earns the next thirty
Every reel opens with a hook that stops the scroll — or it doesn't ship. No throat-clearing, no logos-first, no wasted frame.
II
Cuts land on the beat
Motion means something. If an edit doesn't serve the story, it doesn't survive it — that's the difference between scrolled-past and saved.
III
Your brand, not a template's
Type, color, pacing, and voice set to you. A feed that builds authority post over post — recognizable before the caption loads.
IV
Every day. Not most days.
Consistency is the algorithm's price of entry — and the first thing humans drop. It's the lever we never let go of.
This is the bar every post is held to — and your dashboard shows you, live, whether we're clearing it.
A letter from the founder
You shouldn't have to become a media company to run one.
I'm a filmmaker. I started McLaren Visuals for the businesses that hold a town together — the restaurants, the builders, the names people already trust. They deserve the craft the big brands pay for, without hiring a crew or learning an algorithm.
So the studio carries all of it — the writing, the edit, the posting, the strategy. Every day. To a standard I sign my name to.
And trust works simply here: you watch the same live dashboard I do. No black box. No monthly deck. The work, in daylight.
The founding seats are open now. The rate you join at is yours for life — my thank-you to the ten who move first.
Xavier McLaren
Founder, McLaren Visuals
The Founding Ten
Ten founding seats at startup pricing — the rate you join at is locked for life. When they're taken, pricing moves to our standard rates.
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Founding rate locked for life · standard rates after the ten
The math
What you'd hire — in one flat price.
To run this in-house you'd staff an editor, a videographer, and a strategist, then stitch together five or six tools. We're all of it, in one login — for the price of a slow week.
In one plan
- Scripting & scroll-stopping hooks
- Filming direction
- Premium editing
- Captions & your cloned voice
- Scheduling & approvals
- Your CRM & pipeline
- Booking & reminders
- Estimates & invoices
- Ready-to-send review requests
- A live results dashboard
Or hire it yourself
- An editor typically $50k+/yr
- A videographer $40k+/yr
- A strategist $50k+/yr
- CRM + booking + reviews tools $300–800/mo
Realistically several thousand a month — and four things to manage.
No. 06
Engagements
Three ways to work with the studio.
The Channel and The Studio are ready when you are — choose a plan and you're moving. Private is by application: we meet first, hear your goals, and build the scope around you. Not sure yet? Grade your content free first — it takes 60 seconds.
The Channel
For a focused creator or single-location business.
- One channel, run end-to-end
- Premium editing on every post
- Two branded reels a day — you approve every post
- 2 reel regenerations included every month
- Your live performance dashboard
From $399 / mo
Get StartedThe Studio
For creators and businesses serious about compounding growth.
- Everything in The Channel
- Auto-post or approve — your call
- Premium editing styles, fonts & your brand colors
- Built-in CRM + hosted landing pages
- Bookings, estimates & automations — the growth department
- Email campaigns — drafted & approval-held (3,000 sends/month once your sending domain connects)
- Custom domain + link-click analytics
- 12 reel regenerations included every month
From $800 / mo
Get StartedPrivate
For brands that want every channel, the most premium work, and senior attention.
- Everything in The Studio
- Instagram & YouTube run together — new channels first as they arrive
- Priority production — first in the queue
- The most premium, cinematic edits
- Senior strategist + white-glove setup
- Custom scope, built on your consult
Custom
Request an InvitationStartup pricing — the first ten clients lock in their plan's rate for life. Switch plans later and you'll pay that plan's current price. Every tier includes your live dashboard. Seats are limited so the standard never slips — that's the point.
Today
Pick your plan, drop a few phone clips and your brand into the dashboard. About ten minutes.
Within days
Your first edits land in your approval queue. Nothing posts until you say so.
Every day after
The studio posts, measures, and steers. You watch it all live, whenever you like.
No. 07
In Writing
Our standard, in writing.
We won't sell you a number — anyone claiming certainty about follower counts or "viral" is selling fiction. Here's what we will stand behind:
- The craft bar.
- Every reel is held to our premium editing standard. If a finished piece misses that bar, we re-cut it at no extra charge — our commitment to the quality of the work, on the terms set out in your agreement.
- The cadence.
- We produce and post at the cadence your plan sets, week in and week out. If something on our end falls short, we work with you to make it right — the specific remedy lives in your agreement, rather than a vaguer version stated here.
- The transparency.
- Your dashboard is live from day one. You never have to wonder what's happening — you can simply look.
- The fit.
- We only take on work we believe we can genuinely grow — Private engagements always start with a consult for exactly that reason. If we don't believe it, we'll tell you.
That's a standard we can hold — which is the only kind worth writing down.
No. 08
Questions
Straight answers, before you ask.
The engine behind the studio is AI-driven — and that's exactly why it can produce at a volume and consistency no human team can match. But a real operator owns your strategy, your voice, and your account. Think of it like a printing press with a human editor-in-chief: the machine does the relentless work; a person decides what's worth making and makes sure it sounds like you.
It's built entirely from your assets, your niche, and your tone. The recreation engine gives us proven structure to work from — not a copy of someone else's voice. Everything is shaped to your brand before it's posted.
Footage, or a willingness to shoot it — and a short onboarding to capture your voice, your offers, and your goals. The more raw material you give us, the more we can do. We turn raw into reach; we can't conjure assets from nothing.
Because it replaces a videographer, a top-tier editor, and a strategist — running seven days a week. Priced against a single in-house hire, it's the floor of what a real operation costs.
Honestly: growth compounds, it doesn't switch on. You'll see content quality and cadence immediately, and your dashboard will show movement as the work accumulates. We'll never quote you a fake timeline to close the deal.
You open your live dashboard whenever you like and see reach, growth, and top-performing posts for yourself. No monthly-report theater. Transparency is built into the product.
Yes. Your channels, your content, your audience — all yours. We build the asset; you own it.
Yes. The Channel and The Studio are month-to-month — cancel anytime, and you keep access through the month you've already paid for; after that your account is paused (we never delete it) and you're not charged again. Private engagement terms are set on your consult. Either way, no long-term contracts: we'd rather keep you because the work earns it than because the paperwork traps you.
Private Engagement
Want something custom? Let's talk.
Most clients start with The Channel or The Studio above — ready today, no waiting. Private is our top tier for businesses that want the full presence: Instagram and YouTube run together — with first access to every new channel we certify, the most premium cinematic edits, hosted landing pages on your own domain, and a senior strategist on your account. You get priority production — your work goes first — plus white-glove setup. Scoped entirely around you. If we can grow you, we'll show you how; if we can't, we'll tell you that too.
Prefer email? Email the Studio.